40 Assets


The 40 Developmental Assets

Search Institute, the nationally-recognized youth development organization, has identified 40 concrete, positive skills sets, experiences and qualities called  the “40 Developmental Assets ” that help young people become successful.  The 40 Assets have tremendous influence on young people’s lives and are the “building blocks” of young people’s lives by helping them make wise decisions, choose positive paths, and grow up competent, caring and responsible.

Each of the 40 assets has the power to influence choices young people make and help them become caring, responsible adults.  Conversely, when fewer assets are present, the child is more likely to engage in dangerous and disrespectful behaviors.

Download an easy-to-read (and distribute!) list of the 40 Assets, along with a general description of how/why to use them.

You can also download

    *   an early childhood version for ages 3-5

    *   a Spanish Version

    *   a version with associated Scripture passages


Business Cards

“I spotted you building developmental assets …”

To replentish your supply of “business cards” thanking individuals – adults and youth – who build assets in young people click here.  You may print this onto card stock or other paper and cut into business card size.

2 Comments Add your own

  • 1. Jenna  |  December 17, 2009 at 10:38 pm

    I am the community liaison for Greater Omaha Healthy Communities/Healthy Youth. I found your “I spotted you building developmental assets . . ” cards on this site. Great idea!!! We are looking for more ways to fuse Assets into the community. Thanks for this great idea, and if you have more to share, feel free!
    Best wishes,
    Jenna Lichter

  • 2. Welcome to Youth Count! « YouthCount  |  November 3, 2010 at 11:04 am

    […] Count focuses on educating and engaging our community members in building the 40 Developmental Assets ™ .  The 40 Assets are the experiences, behaviors and attitudes that help our young people […]


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